The popularity of WordPress seems to be on the rise with each and every day. The number of websites powered by this content management system now stands at 23% of total live sites on the internet. But behind this popularity, there are solid reasons why many people prefer to use WordPress and why its use is getting popular with every rising of the sun. These reasons include but not limited to the following:
WordPress is free
To download, develop and deploy in WordPress costs nothing. You thus don’t have to worry about spending a dime on getting a stable and versatile platform that you can use for a number of online purposes.
WordPress is intuitive and easy to use
Other than being free, WordPress is very intuitive and can be used by anybody who can read and write. Unlike other platforms that require some computer skills and programming knowledge, all these are not a requisite for anyone to make a website using WordPress. These have enabled so many people to come up with blogs and very basic but great looking sites to advertise the products and services.
King of Content Management
Content is king, so the adage goes, and WordPress makes it easy and super simple to manage different kinds of content. It provides you with an awesome engine to create, upload and manage all manner of content you can think of including texts, video, images, audios, etc. Among its awesome content management features is the ability to schedule posting for the various content. With this feature, you only need to upload your content then set a date of publishing and WordPress will do the rest. This feature has proven to be convenient for large sites that handle lots of content and publication.
Search Engine Friendly
The structure of WordPress websites makes them perform so well in the search engines. In addition to allowing proper organisation of content, WordPress has lots of other features that make it a favorite to most of the search engines. For instance, it is lightweight in nature and has customisable URL format, which is highly advocated for by the various search engines. With such abilities, WordPress blog rank well in the search engines thus bringing lots of free, targeted and organic traffic to the site owners.
The increase of mobile traffic makes it vital for every website to be accessible via the various mobile devices. The WordPress platform is already mobile friendly, and you don’t need to do anything extra to make your site show on the mobile devices. By being mobile friendly, people can access such sites at any time and from any device thus enhancing the portability of such sites.
Lots of themes and plugins for extensibility
There are thousands of themes and plugins that can be used to extend WordPress and improve on its functionalities. This leads to the creation of customized and versatile websites that will bring maximum benefits not only to the owners but also to the site visitors.
These are just but a few of the reasons why WordPress website development is popular. With the robust community of passionate developers dedicated to making it a better platform, we can only expect that the popularity will increase as many people will make the transition from other platforms to enjoy the flexibility of WordPress.